Books : Marketing and Strategy : Marketing and Strategy Book Summaries
![]() The Hero and the Outlaw - Margaret Mark - Carol Pearson - Carol S Pearson
Building Extraordinary Brands Through the Power of Archetypes
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The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes
- Margaret Mark; Carol Pearson; Carol S. Pearson
Margaret Mark and Carol S. PearsonPublisher: New York : McGraw-Hill, c2001.
ISBN: 0071364153
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