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All Marketers are Liars - The Power of Telling Authentic Stories in a Low Trust World - Seth Godin,The Power of Telling Authentic Stories in a Low-Trust World All Marketers are Liars - The Power of Telling Authentic Stories in a Low Trust World - Seth Godin,
What the world's greatest managers do differently
Marcus Buckingham and Curt Coffman This is a synopsis only. RESULTS.com recommends you buy the original book. How do you measure and grow your human capital? Financial statements do a poor job of measuring the true value of a company. A great deal of your company value is tied up in your human capital – the hearts and minds of your people. The Gallup Q 12 Extensive research by Gallup has discovered 12 statements that are be the most powerful predictors of employee engagement. The teams with highest engagement scores had:
Each question is rated on a scale of 1 - 5 (1= strongly disagree, 2 = disagree, 3 = neutral / no opinion, 4 = agree, 5 = strongly agree)
Research shows, it is the employee’s immediate manager who is the critical player in building an engaged, productive workplace – not pay, benefits, conditions, or even charismatic leadership The best thing the business leader can do create a great company is to hold each line manager accountable for what their employees say to each of these 12 statements.
The Difference between Leaders and Managers The difference between managers and leaders is more profound than most people think A leader is not a more advanced form of manager. Both roles are vitally important – they require 2 very different strengths. Great leaders look outward: Key role = rally people to a better future Great managers look inward: Key role = find out what each individual’s strengths are and capitalise on them
The 4 Core Management Activities: 1. Select for Talent Selecting for talent is the manager’s first and most important responsibility Understand the 3 categories of talents / strengths:
2. Define the Right Outcomes
3. Focus on Strengths
4. Find the Right Fit
Customer Research – What customers really want:The 4 Step Hierarchy to increase Customer Satisfaction
4 Keys for Effective Performance Appraisals
Interviewing for Strengths:
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Awesomely Simple - John Spence
Essential Business Strategies for Turning Ideas into ActionJohn Spence, Publisher: Jossey-Bass ISBN: 0470494514 This is a synopsis only. RESULTS.com recommends you buy the original book. The key to business success, based on the author’s work with thousands of organizations (including GE, Microsoft, IBM, and Abbot Labs), is tied to the disciplined application of the Six Principles of Business Success:
Vivid VisionWhether you lead two people or 2,000 it is critical that you have a clear, compelling and extremely well-communicated vision of where the organization is headed and what it stands for. The mission (or purpose) is why the company exists, the values are the guidelines for behavior, and the vision (BHAG©) provides a vivid description of where the company will be in the future.The key to Mission, Values and Vision (M/V/V) is not just creating them, but they need to be communicated and applied throughout the organization. Ideas for bringing M/V/V alive in the organization include:
Best PeopleThe success of your business is directly tied to the quality of the people you have on your team. Many companies say, “Our people are our most important asset,” but very few have put in place a system to make talent management a key strategic advantage. With the right people in the right culture, success and profitability will result.Attracting talent is a strategic commitment that will take ongoing time and effort. Leaders should maintain a roster of great people for every position, whether the position is currently vacant or not (talk to people now who may fill a position five years from now) and spend time identifying and keeping in touch with these individuals. The best talent is attracted to a strong culture, and an organization with clear M/V/V. Talented people demonstrate the 5 ‘C’s – Competence, Character, Collaboration, Communication and Commitment. Hiring the best talent is not enough. Once hired, people need to be highly engaged in the organization. Engaged employees is the single greatest driver of customer satisfaction and loyalty, and overall company success. Engaging employees requires a clear and compelling M/V/V, along with giving them an environment where they can progress and contribute, and establishing leadership that is authentic and approachable. Robust CommunicationsCommunication breaks down in many organizations at two levels, interpersonally and organizationally.Strong interpersonal communication involves open dialog, building rapport, active listening, awareness of body language, and a willingness to engage in constructive conflict. Constructive conflict is difficult and requires courage and honesty. Robust communcation at an organizational level builds from the interpersonal. Leaders must model strong interpersonal communication skills, while being authentic and brutally honest in confronting reality and communicating the decisions and strategies moving forward. Sense of UrgencyIn business today, speed rules. If you cannot move quickly the competition will - not to mention that customers hate waiting and are becoming more and more conditioned to instant response.Speed requires making decisions, often in an environment of imperfect information. To make good decisions …
Bureaucracy can be the enemy – seek to eliminate hierarchy, bureaucracy, inefficiencies and any activities that do not add value, serve customers, or make employees more effective. Disciplined ExecutionMany companies have grand ambitions, but only about 10% of businesses can effectively execute on their strategic priorities in a disciplined and thorough manner. Urgency and discipline can exist together and must be balanced.Disciplined Execution requires:
Extreme Customer FocusAt the end of the day, the only critic whose opinion counts is the customer’s, and the company that owns the “voice of the customer,” owns the marketplace and will outpace the competition.Know the ‘moments of truth’ for your customers – what are the key points where the market interfaces with your company? Determine how to make each of these moments a highly satisfying interaction, and recognize that front-line employees are typically the most important element of these interactions. Characteristics of great service include reliability, professionalism, empathy, responsiveness and ambience. | ||||||||||||||||||||||||||||||||||||||
Blue Ocean Strategy - How to Create Uncontested Market Space and Make Competition Irrelevant - W Chan Kim, Renee MauborgneHow to Create Uncontested Market Space and Make the Competition Irrelevant | ||||||||||||||||||||||||||||||||||||||
Competing for the Future - Gary Hamel, C K PrahaladNew competitive realities have ruptured industry boundaries, overthrown much of standard management practice, and rendered conventional models of strategy and growth obsolete | ||||||||||||||||||||||||||||||||||||||
Competitive Strategy- Techniques for Analyzing Industries and Competitors - Michael E PorterElectrifying in its simplicity - like all great breakthroughs - COMPETITIVE STRATEGY captures the complexity of industry competition in five underlying forces Competitive Strategy- Techniques for Analyzing Industries and Competitors - Michael E Porter
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Confronting Reality- Doing What Matters to Get Things Right - Larry Bossidy, Ram CharanConfronting Reality will change the way you think about and run your business Confronting Reality- Doing What Matters to Get Things Right - Larry Bossidy, Ram Charan
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Create Your Own Future- How to Master the 12 Critical Factors of Unlimited Success - Brian TracyHow to Master the 12 Critical Factors of Unlimited Success Create Your Own Future- How to Master the 12 Critical Factors of Unlimited Success - Brian Tracy
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Double Double - How to Double Your Revenue & Profit in 3 Years or LessHow to Double Your Revenue & Profit in 3 Years or Less Double Double - How to Double Your Revenue & Profit in 3 Years or Less
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Execution- The Discipline of Getting Things Done - Larry Bossidy, Ram Charan, Ram CharanThe book that shows how to get the job done and deliver results . . . Execution- The Discipline of Getting Things Done - Larry Bossidy, Ram Charan, Ram Charan
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Focus - The Future of Your Company Depends on It - Al RiesWhat's the secret to a company's continued growth and prosperity? | ||||||||||||||||||||||||||||||||||||||
Good to Great - Jim Collins
Jim Collins Publisher: New York: HarperBusiness, 2001.ISBN: 0066620996 This is a synopsis only. RESULTS.com recommends you buy the original book. Good is the Enemy of Great The companies in the study had to satisfy the following criteria:
Research Findings:
Three Stages of Breakthrough 1. Disciplined People
2. Disciplined Thought
3. Disciplined Action
Level 5 Leadership Level 1 Highly Capable Individual
Level 2 Contributing Team Member
Level 3 Competent Manager
Level 4 Effective Leader
Level 5 Executive
The Window and The Mirror Level 5 Leaders:
Poor leaders of mediocre companies:
One of the most damaging trends in recent history is the tendency (especially of boards of directors) to select dazzling, celebrity leaders and to de-select potential Level 5 leaders.
First Who, Then What Disciplined People: First get the right people on the bus – and the wrong people off the bus Then figure out what direction to drive the company The right people will do the right things – regardless of the incentive system
Hiring Disciplines
Confront the Brutal Facts (Yet Never Lose Faith) Disciplined Thought
The Stockdale Paradox
The Hedgehog Concept (Simplicity Within the Three Circles) The 3 Circles
To achieve greatness, the three circles need to intersect (= BHAG)
Mediocre companies never asked the right questions
Leadership Council:
A Culture of Discipline Disciplined Action
Technology Accelerators
The Flywheel and the Doom Loop The Flywheel:
The Doom Loop:
From Good-to-Great to Built to Last
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